Brands such as Jaguar took their time and trouble to settle for higher markets and worry less for the “rest of us.” In other words, its not even so much about what the market looks or thinks but their ability to continuously impress the class for which their cars are made.
Got me? Let’s see this whilst we review the 201 Jaguar XF.
The Jaguar XF actually looks like just about any other saloon car until you get close enough to the indisputable logo.
Notably, the mid-size Jaguar sedan has additional safety systems. Among them is the optional surround-view camera for forward traffic detection. It is precisely designed to assist drivers in low-forward-visibility conditions by alerting the driver if the XF’s front-mounted camera and corner-mounted radar sensors detect an object in the distance.
Then there is the the forward vehicle guidance, which uses the front camera and parking sensors to help drivers maneuver into or out of tight spaces. Add this to the lane-keeping assist, which can elbow the XF back into its lane if the driver lets it drift toward lane markers on the highway.
The new XF also has a power-operated trunklid that can be opened and closed by waving one’s foot under sensors mounted below the bumper.This is luxury on another level, right?
Keep in mind that this is a luxury sedan and as such comfort, style and class account for a chunky consideration of what it must wear. All these are delivered on the Jaguar XF through technology based applications both in an out of the cabin.
Now let’s go back to the statement about impressing a certain class. You don’t load so much tech and style on a car without some sense of whom you target.
As such, Jaguar understands that this tech is consumable only for those who can afford to live beyond their means. The XF is lavish and proud but then it is a Jaguar.
Image Source: Pixabay